There is a lot of talk about blogging and a content strategy. With all you must do running your business and caring for guests - who has time? Well, you'd probably make the time if you saw direct results from the effort. We'll walk you through the strategy behind blogging and how to use it to reach new guests.
In this session, you'll learn:
- How to help blog posts rank on page 1 for a keyword
- How to help that website visitor convert
- How to know if your blogging strategy is performing
- How to organize your time so blogging is done effectively
- Members - Free
- Non-member - $99
Matt Bare resides in Charleston, SC, the home of hospitality! He travels extensively for work, pleasure and mission work and brings a unique perspective to destination marketing. He has been doing "internet marketing" since Al Gore was first claiming to have invented it. He was deploying social media and content marketing strategies back when "social media" was just a bunch of forums. With a love for travel and comedy he always keeps things fun and entertaining and believes if you can't have fun doing it, then it’s not worth doing.