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SF Hopeful For Business Boom During NBA All-Star, Lunar New Year Parade Weekend
San Francisco is gearing up for a massive economic boost as the NBA All-Star Game and Lunar New Year parade bring over 100,000 visitors to the city on the same weekend (Feb 15-16). Businesses and hotels are preparing for the influx, with major events at Chase Center, Pier 48, and Moscone Center expected to generate hundreds of millions of dollars. City leaders see this as a prime opportunity to showcase a revitalized San Francisco, with increased safety measures and transit planning in place to accommodate the crowds.