Parminder Batra

Parminder Batra has served as CEO of SekureTrak, Inc. (TraknProtect) since co-founding the company in 2013, in order to meet the hospitality market’s growing need for an advanced location technology solution to monitor and track complex inventories. Since its inception, TraknProtect has evolved into the hospitality industry’s leading provider of staff safety solutions by leveraging its proprietary technology, which was purpose-built for the hotel environment.

Today, Batra leverages her legal background and risk mitigation mindset at TraknProtect, where she has earned a reputation as a sought-after speaker, panelist and thought leader expert on hotel staff safety and security technology solutions for the hospitality industry. Under her leadership, TraknProtect has created a unique and successful model for the hospitality industry using advanced BLE technology to ensure a safer work environment for hotel employees and provide improved and more cost-efficient monitoring of hotel inventory.